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Meet the Team

Meet Prior Scientific's Global Team

Executive Directors

Tom Freda CEO Prior

Tom has been with Prior since 1993.

Thomas Freda

Chief Executive Officer

Stuart Jarvis CTO Prior

Stuart was appointed CTO in September 2015 having previously been given a seat on the board as R&D Director in 2012.

Stuart Jarvis

Chief Technical Officer

Simon Smith CFO Prior

Simon was appointed CFO in October 2015 taking responsibility for Finance, IT, Supply Chain and Quality.

Simon Smith

Chief Financial Officer

UK Team

Craig Goodman

Craig joined Prior Scientific in January 2022 as a UK Sales Manager.

Craig Goodman

UK Sales Manager

Rob Haggart

Robert joined Prior Scientific in 2011

Robert Haggart

Product Manager

Hengzhi Lu

Hengzhi joined Prior in June 2016 as Export Sales Manager and

Hengzhi Lu

Sales Director UK/EU/ROW

US Team

Mark C

Mark joined Prior in January 2001 as the financial Controller.

Mark Cherwek

Vice President of Finance and Admin

Dennis Prior Inc

Dennis joined Prior Inc. in 1999 as a Sales Engineer.

Dennis Doherty

Vice President Sales

Jim Hunt

James joined Prior Scientific in 1999 as Product Marketing Manager.

James Hunt

Sr. Product Marketing Manager

Dan Keller Prior Inc

Dan joined Prior Scientific in October of 2018.

Daniel Keller

Sales Engineer - Eastern Region

Ralph Cernera

Ralph joined Prior Scientific in 2011 as the Western Regional Sales Manager.

Ralph Cernera

Western Regional Sales Manager

German Team

Heiko Prior GmbH

Heiko was appointed as a Sales Manager in October 2013 taking responsibility for the DACH region.

Heiko Roehler

Country Manager DACH region

Japanese Team

Tatsuro Prior Japan

Tatsuro joined Prior Scientific in 2010 as the Country Manager Japan. This was Prior Scientific’s first subsidiary in As

Tatsuro Ohmura

Country Manager, Japan

Chinese Team

Yaozong Zhang

Yaozong joined Prior in August 2018 as Sales and …

Yaozong Zhang

Country Manager, China

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